Pengertian & Praktek Value Proposition

Kemarin..

Waktu diskusi dengan atasan saya, beliau memberikan arahan untuk membuat suatu USP (unique selling point) untuk menguatkan differensiasi product (pulsa internet) dalam mendeliver value dan tetap confident dalam menjual. As attached, see pictures!

Arahan ini, kalau saya ndak salah nangkep, dalam keilmuan marketing 101 disebut “Value Preposition”. Tolong di-cmiiw miaw miaw.. 😀

Menciptakan “proposisi nilai” adalah bagian dari strategy. Khabarnya ini bisa diterapkan untuk organisasi, produk, service, and others (shoot your brilliant ideas here). Please drop me comments and lets discuss it.

Kayak yg Kaplan & Norton bilang:

“Strategy is based on a differentiated customer value proposition. Satisfying customers is the source of sustainable value creation.”

http://en.m.wikipedia.org/wiki/Value_proposition

Artinya untuk slogan anak-anak sales, pelanggan puas dan kita pun lemas wkwkwkw.. ^_^

Happy selling everyone.. Coba diapakan ini kawan-kawan supaya apa dulu itunya.. EKSEKUSI!

#execute4sumatrab15a
#sumbagselpastib15a
#bengkulub15akalipun

– – with Aris, Rofik, Ardee, Dimas [iNyong], syawal, Bambang, wahyudanto , Rebecca, Deddy, ridho, Dheni, Paino, Meldy, Syahruna, and Gioliano

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